The Ultimate Custom Candle Packaging Guide: Expert Insights

The Ultimate Custom Candle Packaging Guide: Expert Insights

The calming effect of candles lets people relax, creating a soothing ambience in any space. You should opt for custom candle packaging to give your customers a great unboxing experience.  

You can find candle boxes in almost every household today. From decorative items to releasing anxiety, candles have become vital to people’s lives. They symbolise love and care, and people often give candle gift boxes to their loved ones. 

The festive occasions become more pleasant and attractive with exotic candle packaging. 

Packaging of your product plays a vital role in the success of a business. You cannot overlook the product packaging to stay ahead of your competitors. 

We can help you with candle packaging. Check out our guide to some amazing packaging ideas for your candle business. 

1. Why is Custom Candle Packaging Important?

2. Important Aspects for Custom Candle Boxes

High-quality material
Sustainable packaging
Luxury candle packaging
Preserve the freshness
Product details

3. Creative Candle Packaging Ideas

Glass jars
Tins
Custom boxes
Paper bags
Sustainable Candle Packaging
Minimalist design
Free inserts

4. Tips for Packaging and Shipping Candles

Secure packaging design
Choose the right box
Memorable unboxing experience

5. Conclusion

6. Frequently Asked Questions FAQ(s)

Why do I need to invest in candle packaging?
What do you write on a candle label?
What should be included in a candle package?
How can I make my candle business unique?

 

Why is Custom Candle Packaging Important?

Impressive packaging helps small businesses to stand out among a crowd of similar products. It also gives brand recognition and makes your product visible on shelves. In contrast, having boring and plain packaging does not help you stand apart. 

When displaying candles, companies can find many options to make the packaging attractive and safe. This is why custom packaging of candles helps businesses stay ahead of their competitors. It also creates an olfaction experience that triggers beautiful memories. 

A package that is designed specially for customers makes them feel valued. They find it attractive, allowing your brand to develop a personal connection. 

 

A package designed according to a customer's wishes builds trust and loyalty. It not only protects the product but also helps in making a lasting impression. 

 

candle packaging

Important Aspects for Custom Candle Boxes 

Candle-making business is a lucrative industry. With its popularity, it becomes imperative for companies to try their best and present the best packaging design to their customers. 

We have compiled a list of some important aspects that you should consider before finalizing custom candle packaging. Keep reading to find out more about it. 

High-quality material

Once you are in the business, it becomes essential for a brand to maintain quality. Choosing high-quality packaging materials helps you build trust.

Packaging boxes and packaging design says a lot about a brand. It tells how much you value your customers. It also gives a professional look to the product. 

You take a step forward to a successful business by choosing high-quality material for your packaging. A robust packaging design keeps the product secure and retains its look. You can never go wrong by investing in quality packaging materials. 

Shipping boxes should be sturdy and resilient to withstand the external factors of the delivery process and keep customers happy. For this, you should choose a lightweight and sturdy candle box.

Sustainable packaging 

Packaging plays a vital role in influencing a buyer’s decision. Eco-friendly packaging has a high demand among consumers. You can guarantee high sales and increase customer satisfaction with biodegradable packaging. 

 

Kraft boxes, mailer boxes, recyclable materials, cardboard boxes etc., all provide sustainable packaging solutions. It has a minimum carbon footprint, which does not threaten the planet. 

So, if your packaging is sustainable, you are already making your way to your customers’ households. 

Luxury candle packaging

Luxury candles are the high-end type of candle popular among consumers due to their design and unique smell. They are delicate decorative items that need custom packaging design to retain their shape and impress consumers. 

The boxes for luxury candles should provide enough space so they can fit in without any damage or risk. If luxury candles are packed in loose and flimsy packaging, it can damage the product during transportation. 

As a result, you might offend your consumers, closing the door to future purchases. 61% of consumers say they are likely to repeat a luxury product purchase if it comes in premium packaging.

Boxes with high tensile strength helps keep the candles secure. 

Preserve the freshness 

Scented candles like soy candles have become popular in the market. Due to their soothing effect, consumers are leaning towards their purchase. Since it is the main selling point, you should choose a packaging design that preserves the freshness of the product. 

Product details 

You should mention product details on the labels of the candles to give them a professional look. Transparency helps brands establish a personal connection with their customers. 

According to Catalpa, 74% of consumers report transparency and honesty in product labelling help them gain brand trust. 

While finalizing a packaging design, leave room for contents and any possible allergens that can harm the consumer. Moreover, child safety guidelines should also go on the label. 

Creative Candle Packaging Ideas 

We know an impressive packaging design is imperative in providing a great unboxing experience and building customer satisfaction. You can incorporate various themes, designs and styles to make your packaging design stand out. 

We have compiled a list of some creative candle packaging ideas that can help businesses improve their quality of packaging. Below are some packaging solutions to pack your next batch of candles. 

Glass jars

Glass jars or glass candle jars are a popular choice of packaging for businesses. It is a great packaging idea and gives customers a wholesome experience. As candle labels can easily fit on glass jars, companies can print all the valuable information. 

It gives a lot of room for experimentation where businesses can make a visually appealing jars design. Moreover, glass jars let the customer see the color and fragrance of the candle. Glass can be customized, so you do not have to worry about size and shape. 

Recycled candle jars are great for adding a decorative item to your collection. Customers can fill it with wax or scrub or use it for DIY projects. One of the main reasons for their popularity is their recyclable property. 

Tins

One of the best alternatives for glass jars is candle tins. With their protective varnish coating and safety features, tins are safe to use as a packaging design. 

Contrary to traditional candle package design, you can experiment with the design and add lovely colors. As glass tins are opaque, you do not have to worry about frosted sides and glass adhesion. 

They are durable, portable, and economical, making them a perfect choice for candle makers. Their sturdy feature makes them a great fit for shipping.  

Like candle jars, customers can repurpose the tins as storage containers or decorative items for their shelves. With its wide variety of sizes and designs, candle makers can offer much to their customers apart from just a candle. 

Custom boxes

Custom packaging has always been a vital part of the retail business. Custom candle boxes are an excellent choice for candle packaging. It lets companies form a strong bond with their customers and provide a stellar experience. 

A custom design says a lot about a company. It gives companies the freedom to design the package. They can print outside and inside. With a personalized experience, you can attract more customers and experiment with the design.  

Custom boxes also provide a great gift packaging option that customers can present to their loved ones. Besides gift boxes, customized packaging is a great way to build a strong connection with your audience offline. 

So, make sure you incorporate custom candle boxes in your next design. 

Paper bags

Another way to package candles is in a paper bag. They are economical and eco-friendly, making them an excellent fit for packaging. If you run a small business of candle making, it is a great choice for packaging small candles. 

Papers bags are eco-friendly and an effective marketing tool for communicating your message. It has a unique style; customers can keep them outdoors for a visual effect at night. 

Sustainable Candle Packaging

Sustainable packaging is a preferred choice of packaging for many customers. For customer retention, businesses should utilize eco-friendly packaging options like mailer boxes, kraft papers, rigid boxes, and cardboard boxes. 

There are no limitations when it comes to sustainable packaging. Consumers are more aware of their choices and their impact on the planet, so they are switching to sustainable options. 

We have a wide range of products offering eco-friendly packaging and great custom design ideas for candles.  

Minimalist design

A popular packaging design idea is a minimalist design. It can convey your company’s message and tell them about the unique fragrance of the candle. It is a reasonable option that saves you money in the long run. 

Choosing an innovative label for your packaging is the next important task. Whatever you choose, a minimalistic design lets you capture your brand’s identity. 

A minimalist design is easy to craft. You can experiment with the typography to see which font is best for your package. 

Free inserts 

Adding free inserts will win customers' appreciation and make them feel valued. Custom candle boxes with inserts help people identify your brand. You can add custom stickers, samples, guides, etc., to encourage repeat business. 

Inserts are an effective way to stand apart from your competitors. A box design with inserts gives a great unboxing experience and lets your customers know you value them. 

With these creative ideas for custom candle packaging, you can impress your customers and make them come to you again. 

Tips for Packaging and Shipping Candles

After the lengthy process of acing the packaging game, the next important part is shipping. Any type of candle needs utmost care and safety so that upon reaching customers, it does not annoy them. 

It is important to keep the product safe, so it stays in one piece when it reaches your customers. Here we have listed some safety tips to help keep the candles safe without compromising their quality and shape. 

Secure packaging design

Corrugated boxes, for instance, are a favorable packaging option as they are rigid and eco-friendly. A strong outer layer of protection does not eliminate the need for inner padding. So, you need packaging material like bubble wrap and shredded kraft paper to provide extra cushioning. 

The basic idea is to minimize the movement of candles inside the box during shipping. The glass jars are likely to move a lot in flimsy packaging. So, make sure the packaging you choose is secure and safe for shipping candles. 

Choose the right box

Businesses need to be thorough in their choice of shipping boxes. The candle wax poured into glass jars and tins is susceptible to damage due to shipping. Selecting the right kind of box helps you keep the candle safe. 

Custom boxes are sturdy, making them a perfect choice for shipping candles. The three protective layers of the box provide the protection and cushioning that candles need during shipping.

 Make sure the dimensions are accurate and slightly larger than candles so it is a perfect fit.  

Pro-tip: the box should have enough.  space to place packaging material inside. 

Memorable unboxing experience 

The anticipation with which customers wait for their product turns into an unforgettable moment if you provide a memorable unboxing experience. An impressive design, witty copy or a handwritten note can go a long way. 

Moreover, packing candles in tuck-end boxes or custom boxes adds more to the experience. As a business, you can find different ways and play around with your strategy to maximize the unboxing experience. 

Conclusion 

Candle-making business is a highly desirable business. With custom candle packaging, you can keep those customers returning to you for an unforgettable experience. With this guide to candle packaging, you can keep your customers happy. 

For all your custom packaging solutions, Arka can help you. Connect with us today and unravel the new packaging opportunities for your business. 

 

 

Frequently Asked Questions FAQ(s)

Why do I need to invest in candle packaging?

With candle packaging, you can find a great opportunity to implement your branding strategy. It helps you stand apart from the crowd. Candles packed in decorative boxes and filled with tissue papers and bubble wrap for extra cushioning provide a great experience. 

What do you write on a candle label?

You can include the following on the candle  label:

  • Product name 
  • Company name and logo
  • A unit of measurement
  • Contact information/website
  • Any safety guideline

 What should be included in a candle package?

Candle packaging should include a wax paper layer to protect it from dust and debris. Add a layer of bubble wrap that provides extra cushioning material to protect it from collisions. Use custom boxes to wow your customers. 

How can I make my candle business unique?

  • Create unique blends of fragrance oil
  • Provide a customized experience to customers  
  • Maximize the unboxing experience 
  • Tell your brand story 
  • Build an interesting and wide product line



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